Project Overview

Based on insights from Keke Palmer’s multi-dimensional personality, we created a campaign that spanned a full calendar year with four completely fresh stories.


  • Photo: Sage East
  • DP: Peter Pascucci
  • Editor: Michael Cukr
  • Production: French Productions
  • Set Design: Nucalifornia
  • Styling: Seth Chernoff

Day-off Keke.

Relaxed, laid back, and always vibrant.

Down-to-business Keke.

From the sleek boardroom to the elegant evening out.

​Vintage-vogue Keke.

60’s era nostalgia with a modern edge.

I-do-it-my-way Keke.

Practical fashion fused with luxurious glam.