Levi's – Indigo Friday

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Project Overview

Blue is the new black with Indigo Friday - Black Friday Deals, the Levi’s® Way. TH created all imagery and design executions for the Levi's Indigo Friday campaign. This day commemorates the beginning of seasonal sales and consumer spending leading up to the holiday.

Credits

  • Photography: Magdalena Wosinska
  • Style: Gena Tuso & Ashley Abercrombie
  • Production: Tsuruda Studio
  • Set Design: Concrete Stem
  • Hair: Sandy Ganzer
  • DP: Dan Dealy
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