Project Overview

Developed a global holiday campaign platform that drives holiday sales (a critical business period for the brand) and connects to the Levi’s brand sustainability message. Created an overarching ‘Give Better’ messaging and designed imagery and designs working across all hemispheres, while highlighting the key seasonal products.


  • Photography: Pavielle Garcia
  • Style: Kaede Matsumoto
  • Production: Tsuruda Studio
  • Set Design: Chime Serra